How It Started

Tucker Door has been in the business of delivering high-quality doors and windows for decades. But, like many companies in the building materials industry, they hit a point where their sales process just wasn’t keeping up. Their old system was clunky, outdated, and made getting quotes out the door way harder than it needed to be. They knew it was time for a change.

That’s when they turned to a CPQ solution for door and window manufacturers—a move that didn’t just improve their process but completely transformed how they sell.

The Breaking Point

For years, Tucker Door relied on a legacy system that worked… until it didn’t. Sales reps had to manually enter orders, memorize product codes and tribal knowledge, and rely on workarounds just to get quotes out. Reporting was a headache. Worst of all? Customers had to wait longer than necessary for pricing and product configurations.

They needed something better—something that could handle complex product configurations, automate pricing, and make ordering a breeze for both their team and their customers.

After exploring their options, they landed on Infor CPQ, a CPQ software with ERP integration that became the key to their digital transformation.

Rolling Out CPQ—And Getting Buy-In

Switching to a new system is never easy. Tucker Door’s first big step was rolling out cloud-based CPQ software with real-time pricing to their sales team, with the goal of speeding up quoting and reducing manual order entry errors.

At first, there was some hesitation—some reps worried it would replace personal sales interactions. But over time, they saw that CPQ wasn’t a competitor—it was a game-changer.

With quoting streamlined and order accuracy excelling, Tucker Door decided to take things further. They extended CPQ access to their dealers, allowing them to place orders directly; no more emails or phone calls required.

Taking It to the Next Level: A Cloud-Based System

Once dealers started using CPQ, adoption skyrocketed. Customers loved the freedom to configure and order products anytime, without needing back-and-forth communication.

That’s when Tucker Door made their next big move: moving to a cloud-based CPQ software with real-time pricing and ERP integration. This upgrade meant:

✔ Automated pricing adjustments based on inventory, customer agreements, and delivery schedules.
✔ Accurate product configurations without manual updates.
✔ Seamless sales and manufacturing alignment with always-up-to-date data.

The CPQ Effect: What Changed?

CPQ wasn’t just an upgrade—it was a total sales transformation. Here’s what changed:

✅ A Smarter Product Catalog – No more memorizing SKUs or digging through spreadsheets. Customers can now filter by material, size, and style in a visually rich catalog to find exactly what they need.

✅ Less Back-and-Forth with Sales – Customers can now check invoices, proof of delivery, and order statuses themselves, freeing up the sales team to focus on high-value conversations.

✅ Faster, More Accurate Orders – Since rolling out CPQ, Tucker Door has processed a huge number of orders automatically, reducing manual order entry errors and saving valuable time.

✅ Real-Time Pricing & Smart Routing – No more static pricing. CPQ dynamically adjusts prices based on inventory levels, customer agreements, and delivery schedules, ensuring quotes are always accurate.

✅ Built-in Marketing Power – CPQ isn’t just for ordering. Tucker Door now uses it to promote new products and special offers, with high-performing email campaigns and homepage promotions built right into the platform.

What’s Next?

Tucker Door isn’t stopping here. They’re constantly refining their system, adding new features, and making sure both their sales team and customers get the most out of their CPQ software for door and window manufacturers. What started as a way to speed up quoting and improve order accuracy has become a core part of their long-term growth strategy.

“It’s our #1 salesman every day without having to do any manual intervention.”

— Wil Coughlin, Manager of Information Systems, Tucker Door

 

For any business still struggling with outdated quoting processes, Tucker Door’s story proves that the right technology doesn’t just make things easier—it completely transforms the way you sell.