SyteLine Integration

Proven B2B Sales Success

#1 Dealer Enablement Tool

Simplified B2B Sales, Synced with SyteLine

SwiftSell makes it easy for manufacturers to sell parts and supplies online, whether through dealers or directly to consumers. With 24/7 access, users can configure products, check pricing, and place orders using a credit card or purchase order.

Designed for SyteLine, SwiftSell connects every quote and order directly to your ERP. Inventory, pricing, and customer data are always accurate and up to date, with no middleware or manual syncing required.

One Platform, Multiple Use Cases

Whether you need to support your dealer network, simplify parts sales, or improve your internal processes, SwiftSell is built to adapt.

B2B Dealer Portal

Empower dealers with real-time pricing, account-based visibility, and direct order entry synced with SyteLine.

Digital Parts Shop

Create a simple, branded storefront for easy ordering of replacement parts and supplies.

Sales Portal

Equip your sales reps with quoting and ordering tools that pull from your current CPQ models and SyteLine data.

Kiosk Mode

Enable showroom or trade show sales with a self-service kiosk for browsing, configuring, and purchasing items on the spot.

Sell Your Products Online & Manage Inventory

With full SyteLine integration, SwiftSell makes it easy to sell your products directly to consumers or through dealers, all while keeping your inventory in sync. The platform offers 24/7 purchasing with real-time stock visibility, automated reordering, and flexible payment options. Whether customers access it publicly or through a secure login, SwiftSell simplifies the buying experience and ensures you’re always ready to meet demand.

SwiftSell is designed with volume in mind and can hold a limitless number of SyteLine SKUs, so you never have to worry about your catalog being too complex.

 

Built for Your Brand

SwiftSell isn’t just functional; it looks like your business. The platform is fully brandable and customizable to ensure your dealers experience a seamless transition from your website into the ordering portal.

You can:

  • Apply your brand colors, fonts, and logos
  • Match your website’s look and feel for a consistent user experience
  • Tailor workflows and page layouts to your sales process
  • Define what customers see—including product visuals, pricing visibility, and configuration options
  • Control UI elements per customer, dealer group, or user role

Whether you want a bold, modern interface or something that blends discreetly with your existing site, SwiftSell gives you the control to make it your own, without needing a full web redesign.

A Manufacturing Retail Software Success Story

See how our manufacturing customer, Air Tractor, improved the customer experience by enabling self-service ordering capabilities for their dealer network. By implementing SwiftSell, they replaced outdated systems with a modern, self-service portal tailored to their sales channel needs.

Features of Our B2B Dealer Portal 

Set custom pricing and checkout options: Tailor pricing agreements and payment methods to meet your dealers’ needs.

Mobile responsive UI: Allows for anytime, anywhere access for users on the go.

Sell direct, 24/7: Enable dealers and consumers to place orders online anytime without delays.

Display real-time order statuses and streamline handling of customer requests.

Incorporate 3D and 2D models to help dealers visualize products and close sales confidently.


Enable dealers to quote and order products directly

Cut out the middleman. With SwiftSell Site Configurator, your salespeople won’t have to spend time quoting and ordering. With your set permissions, customers can directly request a quote or even order a product directly from your site. There is no need to set up ecommerce or payment systems on your site.

 

 

Allow visitors to create their own configured designs/products

With SwiftSell, visitors to your website can configure and even order products directly from your site. Repeat buyers and potentially interested customers can save designs to come back to later

Sell direct, 24/7

When a potential customer is interested in your product they can visit your site and configure exactly what they want. They then can submit their email to save their configuration and get in contact with a sales representative.

FAQs About Our B2B Dealer Portal

What are the best elements of SwiftSell?

Our manufacturing retail software is designed with the user in mind, and this order entry application gives users the ability to customize, save, and purchase products from your website. Plus, the simple interface and integration opportunities allow you to configure it to your needs, and it is incredibly fast and has an aesthetic configuration for easy navigation.

Additionally, with the help of our dealer portal software, you can:

  • Browse the organized catalog
  • Drag and drop quotes for easy sending
  • Save customers in the interface
  • Submit orders to Syteline
  • Add credit card payment directly
  • Integrate it seamlessly with your website
  • Utilize it on mobile devices
  • Increase sales and customer satisfaction

If I implement SwiftSell, do I have to implement all of its components?

You do not. SwiftSell has direct selling functionality to facilitate both B2B and B2C transactions. You can, for example, just use the “contract selling” portion, where you would be managing quotes and orders in a dashboard, and where you can view logged in users that each have accounts.

You could alternatively use the parts that are more B2C, as another customer of ours has done. So, it’s flexible. There are some benefits you gain if you are using all the parts, however. For instance, B2C configurations can feed in as requests to be closed out in the direct selling platform. You can also use one or many of the parts depending on your operation.

Can I control what’s being shown when embedding SwiftSell on our website?

Yes, one approach is to set up a profile for SwiftSell within the CPQ model that controls when to show pricing information.

With this pricing information, users can also see an accurate 3D model of the product based on their preferences. This can help you gauge interest in your products while at the same time building user trust in your brand. See how our B2B dealer portal can help you close more deals by selling products straight from your site!

Can I theme SwiftSell to match our company brand or website?

Yes, the UI is flexible. All of the controls are skinnable to match any corporate branding or website’s look and feel. In that regard, it’s more flexible than any other CPQ interface, making it a great alternative to your current dealer portal software or as a new solution for your company.

Can I use my existing CPQ model with SwiftSell?

Yes, SwiftSell is compatible with your existing CPQ models. The interface of our direct-to-consumer software follows the same design principles as your standard CPQ interface, but we are stylizing and using more modern controls.

Get in Touch with Your SwiftSell Experts Today

Let us show you how SwiftSell connects your SyteLine ERP to your sales channel with a branded, intuitive dealer portal built for modern manufacturers.

Contact us to learn more about our customer website configurator and ordering system!